RND | Bondi
Venue Concept & Launch | Brand Strategy | Marketing | PR & Communications
Sister venue to Bondi's much-loved Raw Bar, RND brought a fresh dining concept to the neighbourhood, building on the reputation of an established local favourite.
Working closely with the founders from the earliest stages of conceptualisation, Puddleduck played an integral role in shaping RND's journey from idea to opening. From contributing to brand and menu development through tastings and strategic planning sessions to developing the venue's marketing and communications approach, our involvement spanned the entire pre-launch process.
Puddleduck led the launch strategy and communications, encompassing publicity, influencer engagement, social media and content direction, alongside the planning and coordination of a week-long opening celebration. Bringing together creative thinking, strategic guidance and hands-on execution, we helped introduce RND to the Bondi dining scene and establish its presence from day one.
“Rocking a mostly Australian low-intervention wine list, a selection of sake and a beachy vibes cocktail list, there is ample good drinking to be had while you sit and catch the dying rays of sun.”
Press: Time Out Urban List Delicious Magazine
