Pilu, Freshwater

PR | Marketing | Creative Direction | Content

Set within a heritage-listed, Hamptons-style beach house overlooking Freshwater Beach, Pilu is a true Sydney dining icon, celebrated for its elegant hospitality, exceptional service and authentic Sardinian cuisine.

Puddleduck partnered with Pilu to provide strategic PR, marketing and creative support, including building publicity around the restaurant's milestone 20th anniversary. Through targeted media outreach and storytelling, we secured coverage in key publications including Broadsheet, celebrating Pilu's enduring place in Sydney's dining landscape.

Working closely with owners Giovanni and Marilyn, our role extended beyond publicity to social media coordination, creative photoshoots, marketing direction and content development. Acting as an extension of the team, we provided both strategic guidance and hands-on support to strengthen brand communications and bring fresh ideas to life.