The Banya Collaboration

Brand Partnerships | Creative Direction | Social Media Strategy | PR

A unique collaboration bringing together three of the Northern Rivers' leading wellness and lifestyle brands, The Banya Bathhouse, Blackbird Luxury Accommodation and Mukti Organics.

Working directly with the owners of The Banya and Blackbird, Puddleduck helped develop and shape the partnership from concept through to execution, bringing together complementary brands to create a compelling customer experience.

Our role extended across creative direction, social media strategy and media management, developing a cohesive campaign that celebrated each brand's individual identity while amplifying their collective reach and appeal.